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Reports

This document is only applicable to charity users

Download reports to access all your data.

We offer a range of different reports for the purpose of importing into your CRM system or for analysis. This guide explains the difference between the reports, and gives examples of why they might be useful to you.

Donation Transactions

Short Description: Transaction details of all live donations.

Long Description: This report gives details of every payment transaction made by your donors. Each line on the report represents one payment by the donor - this includes cases where the donor has added multiple objects to their basket (eg. donated £30 for 3 stars at £10 each). The report contains all donor contact information, the total amount that has been donated, Gift Aid declarations, and marketing opt-ins.

Useful For: Uploading donations directly into your CRM and for Gift Aid claims.

Read more about accessing Gift Aid data.

Donated Objects

Short Description: A breakdown of individual donated objects including donor message, object donation amount and transaction details.

Long Description: This report breaks each transaction down into individual objects. Each line on the report represents one object that has been donated - this means that if a donor has added more than one object to their basket, the transaction will be shown across multiple lines. The report contains details of the message that the donor has left on each object, the amount they gave for each object, and a summary of the total transaction, including donor contact details.

Useful For: Ensuring that message content is appropriate (if necessary, you can moderate messages in Donated Objects) or for recording full details of each donated object separately into your CRM.

Daily Page Activity

Short Description: Daily summary of page views and donations.

Long Description: This report shows how many times your page has been viewed, the number of donations received, and the total value of donations received on a daily basis. You can use the report to see how effective your various marketing activities have been. For example, you would expect to see a spike in views and donations on the day that you sent an email promoting your campaign to your supporters.

Useful For: Analysing marketing success.

Individual Fundraising Pages

Short Description: A summary of all pages published by individuals, including contact information.

Long Description: This report gives contact information for all your supporters who have published a page for your charity within the date range you have specified. You have permission, under legitimate interest, to contact these supporters to thank them for creating a page for your charity and offer further support if required.

Useful For: Developing relationships with your supporters.

Test Reports

If you have added any test data to your pages prior to publishing, you can download test reports. These are in the same format as the live reports, to allow you to see how your data will be presented prior to launching a campaign. If you have any questions about the format of reports, please contact us.

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